A creative leader with a passion for innovation and brand communication, Bill has been the architect of numerous major brand successes. The founding partner of Big Idea and a creative director at Planet, FutureBrand and Coley Porter Bell, Bill directs our creative teams. He is a member of the D&AD, a former vice president of the PDA (the European Brand Design Association) and a frequent speaker at design and marketing conferences throughout Europe. Bill has extensive experience working for clients, and building brands, in the USA, Russia and Eastern Europe.
Former clients
Drink
- Bacardi Martini
- First Drinks
- Scottish Courage
- Greene King
- Holsten
- Heineken
- Budweiser
- Jennings
- Diageo
- Allied Domecq
- Russian Standard
- Stowells of Chelsea
- William Grant & Son
- Coca Cola Robinsons
Food
- Nestle
- Cadburys
- Kraft
- Ferrero
- Proctor & Gamble
- Unilever
- Jordans
- Danone
- United Biscuits
Retail
- Tesco
- B&Q
- Boots
- Marks & Spencer
- Asda
- Wyevale
Health & Personal Care
- Boots Johnson & Johnson
- Reckitt Benckiser
- Glaxo Smithkline
- Braun
Other
- Adidas
- Hays Recruitment
- Dulux
- Pineapple
Expertise
- Brand consultancy
- Creative strategy
- Innovation & NPD
- Brand Creation
- Design
- Russia and Eastern Europe.
