Lesley is BrandVoice’s Head of Sponsorship & Partner Marketing. She is well known as the marketer responsible for the launch of the The O2, turning what was once the unloved Millenium Dome into the most successful entertainment venue in the world.
As Vice President of Global Partnerships of AEG Europe (the world’s leading entertainment company and owners and operators of The O2) Lesley has a vast wealth of experience in sponsorship sales and delivering outstanding value to partners: O2, Sky, Coca-Cola, SSE, American Express, Visa, Adidas, BMW, Nissan AB-Inbev, Heineken, Lanson Champagne, and Nestlé, creating brilliant customer experiences and engagement, redefining the meaning of success for brand partnerships in the process.
Her role has encompassed the full commercial spectrum, overseeing the AEG UK portfolio of venues: The O2, The SSE Arena Wembley, SSE Hydro, Eventim Apollo delivering sponsorship revenue, activation, hospitality and marketing of venues and events. Lesley has overseen a decade of success and firmly established the naming rights model in the UK market place.
Lesley also brings her previous experience as Marketing Director of Evening Standard, Visit London, River Island, WH Smith and Kingfisher PLC to her leadership role as Head of Sponsorship at BrandVoice.